Bitosa Global Conclave –

Event Branding & Management

BITOSA Global (Birla Institute of Technology Old Students Association) is an Official BIT Mesra Alumni body and an umbrella organization that has formed to coordinate the activities of the various alumni chapters. We have 14000+ registered alumni and 14 chapters from all around the globe.
BITOSA Jaipur Chapter organised an Alumni event BITOSA GLOBAL CONCLAVE-IV which was a great success. 
I was appointed as the Event Coordinator in Jan 2017. My core responsibility was to organise and market the whole event and to build a volunteer team. To make this biggest event of BITians a grand success, i managed an organizing team of 75 BITians who worked tirelessly for more than 6 months. Our team traveled over 10,000+ KMs, visited more than 9 Cities & 4 BIT Campuses. We invited more than 1500+ BITians personally and 20000+ over calls and emails. 
The grandeur of BITians and our Alma Mater, BIT Mesra, was witnessed by everyone who was the part of the event. The presence of our path luminary, Mr. C.K. Birla, chairman of CK Birla Group, added stars to the event and he illuminated the path for generations together beyond words. The primary goal of BGC4 was to bring together global Diaspora of BITian leaders and BIT, Mesra and its extension centers as well as alumni and students of BIT from around the world in an open dialogue, under one roof to discuss the possible strategies as to how the brand BIT, Mesra can become number one of all the premier institutions of India was successfully achieved. 
We were honored to host 750+ participants which include CEOs, CXOs, CMOs of flourishing companies, alumni along with students and faculties. We were delighted to see the amazing bonding between all of them as they all had the same roots of BIT Mesra. This event saw the participation of professionals and corporate tycoons from BIT and outside like Boston Consulting Group & National Entrepreneurship Network, who shared the same stage, talked about their experiences and guided the students to become future world leaders. BGC4 was proud to host and felicitate those who made us what we are today, our faculties and administration of BIT Mesra and off campuses as well like BIT Jaipur & Noida, which was being headed by our Vice Chancellor, Mr. M.K. Mishra. 
 

CHALLENGE

Conceptualizing the 3 day event to host 1000+ guests without a team and funds.

SOLUTION

We created a strategy for the event along with the brand identity. Then started marketing the event to get speakers and registrations. Created a team of 250+ people including volunteers, vendors, committee leads etc. and divided responsibities.

CATEGORIES

3 day event for Alumni get-together event with panel discussions, awards, city tour and many more activities.

CLIENT

BITOSA Jaipur
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    Bitosa Global Conclave – Event Branding & Management BITOSA Global (Birla Institute of Technology Old Students Association) is an Official BIT Mesra Alumni body and an […]